Startup Venture for Online Groceries

Objective

About Client :

Client was a serial entrepreneur who wanted to test the beta of an online grocery business model.

Client needed a stable monthly sales, and recruitment of vendors was crucial for the client.

Our Approach

Research : Since the Beta location where client launched was a small market size.

Approach :

The First approach was to recruit vendors, by showcasing the benefits of online sales. Also educating them through support and video documentation on how to manage their inventories.

A 3 months pilot plan first ran for vendor recruitment there by introducing 47 vendors.

Post this, the store was launched during Black Friday, where any shopper could get their groceries for $1, and the discounted price was adjusted in the delivery of those groceries.

Benefits Achieved

The online store were able to gartner $200k – $250k sales monthly.

Argentina

LOCATION

120 DAYS

TIMELINE FOR THE PROJECT

3

NUMBER OF MEMBERS

Digital Marketing Suite, Facebook, Instagram

TECHNOLOGIES OR TOOLS USED

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